As part of Merchant Risk Council's #WebinarWednesday, Vesta's GM & VP of Sales (EMEA), Paddy Beagan, will be sharing how Vesta helped EE - the UK's largest mobile network - increase their transaction approval rate by over 10%.
As digital payments continue to increase in popularity, businesses across the globe are looking for ways to increase approvals of these transactions while preventing fraud and delivering a seamless payment experience for their customers.
EE, the largest mobile network in the UK, understands how difficult it is to strike the perfect balance between these three key pillars of eCommerce, so they selected Vesta to manage their card-not-present (CNP) top-up services. Thanks to Vesta's advanced approval enhancement and fraud prevention technology, EE increased its CNP approval rate by over 10% with zero fraud liability.
Vesta also worked within the 3D-Secure Framework with 2-Factor Authentication to deploy a proprietary orchestration layer that reduced 3D-Secure challenges by 30% while ensuring a frictionless payment experience for EE's customers.
Attendees will get an inside look at how Vesta deployed an approval enhancement and fraud prevention solution specifically tailored for EE's needs, as well as how they can implement similar solutions to increase their own approval rates while preventing fraud and delivering a great checkout experience.
Paddy Beagan, GM & VP of Sales, EMEA, Vesta
This event took place on Wednesday, December 08, 2021 @ 1:00 PM GMT